Bukit Jambul Complex
Bukit Jambul Complex, also known as BJ Kompleks, is a prominent shopping
center situated in Bukit Jambul, Bayan Lepas. It is positioned at Jalan Rumbia,
just off Jalan Tun Dr Awang, and boasts seven floors of retail space, including
a basement level.
During its launch in the mid-1990s, Bukit Jambul Complex established itself as
an upscale mall. Among its original anchor tenants were Looking Good Department
Store and Cosmart Hypermarket, along with other notable tenants such as Reject
Shop, Toys R Us, Popular Bookshop, and Mega Pavilion. However, the 2008 Asian
Financial Crisis had a significant impact on the retail industry in Malaysia,
leading to the closure of several businesses, including Looking Good.
The departure of Looking Good had adverse consequences for Bukit Jambul Complex,
as finding another anchor tenant proved challenging. Over time, many outlets,
including Toys R Us, Cosmart, Dave's Deli, DeliFrance, and Coffee Bean, had to
shut down within the complex. This led to a decline in its middle-class
clientele, forcing the mall to target the lower-end market by offering reduced
rental rates. Additionally, the renovation of the neighboring Sunshine Square
and the opening of Queensbay Mall further eroded its market share.
In an effort to revitalize the mall, Bukit Jambul Complex embarked on a makeover
in 2008/2009. Subsequently, it succeeded in attracting Kamdar as the anchor
department store, followed by hypermarket operator Mydin. With these two anchor
tenants, BJ Kompleks managed to regain a different segment of the shopping
market compared to its previous positioning.
Getting There
Getting to Bukit Jambul Complex is convenient, as it is located on Jalan Rumbia,
a side road off Jalan Tun Dr Awang. Several Rapid Penang bus routes, namely 301,
302, 303, 304, 305, 306, 307, and 308, pass in front of the complex along Jalan
Tun Dr Awang.
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